The surge in the use of mobile devices and the ease of accessing the Internet through various devices such as tablets, smartphones and smartwatches (rather than the traditional desktop and laptops) have changed the way websites are being built and accessed.
Responsive website
Are you familiar with responsive Web design? If not, then it's high time you get exposed to it. If your business is not utilizing responsive web design to your advantage or planning to go for it any time soon, your business is surely at risk. However, what exactly is responsive design?
Most companies use techniques, such as Internet ads, social media, SEO, and video marketing for their marketing needs and to connect with their consumers. However, businesses lose out on a significant portion of consumers when they neglect mobile websites, an important component of their marketing strategy. Mobile ads constitute one-fourth of the total amount spent in digital marketing. Listed below are the reasons why you should have a mobile ready website.