Customer Data Platform

A Customer Data Platform (CDP) transforms customer engagement by integrating data across channels and touchpoints. With the use of CDPs, marketers can plan multichannel campaigns, dynamically segment consumers, and track cross-channel attribution. Learn more about Martech tools for Customer Data Platform solutions today!

  • Optimizely Data Platform (formerly Zaius)

    Maximize Your Customer Experience with Optimizely's Customer Data Platform! Unlock the Power of Data to Drive Personalized Interactions and Optimize Every Touchpoint. Seamlessly Collect, Analyze, and Act on Customer Insights to Drive Growth and Loyalty. Elevate Your Marketing Strategy with Optimizely's Advanced Data Platform!
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  • Zeta

    Zeta Global empowers businesses with cutting-edge data-driven marketing solutions. Harness the potential of AI-driven insights and customer engagement.
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  • Tealium

    Tealium is a customer data platform (CDP) that connects your data so you can connect with your customers!
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