Digital Marketing Manager (5 - 7 years) @ Zyxware Technologies (DM011702)
Zyxware Technologies is engaged in the business of web applications development services. Its chosen technology platform is Drupal, a Free Software. It is one of the largest code contributors to Drupal from India. It has set about an ambitious target of of Rs.100 crores in revenue by end of 2018-2019. Its current revenue stream is from USA and UK generated primarily through a strong on-line brand. We are looking for Digital Marketing Manager to lead our team. The Digital Marketing Manager will be responsible for managing the planning, and execution of digital marketing campaigns. The candidate will be working from Technopark, Thiruvananthapuram location.
Job Responsibilities:
- Identify and chart out digital marketing strategy for the company.
- Execute and operationalize the digital marketing strategy.
- Generate relevant leads through the digital platform.
- Build out a team to offer digital marketing services for clients.
- Accountable for all content marketing initiatives to drive traffic, engagement, leads, that deliver sales and customer retention.
- Collaborates across functions and silos to deliver an effective content marketing strategy and editorial plan to met the business objectives at the lowest possible cost.
- Editorial requirements include SEO , SEM , SMO, SMM , content categorization and structure, content development, distribution and measurement.
- Management of all creative resources including designers, writers, and other agency personnel.
- Integration of content programs with brand campaigns to drive brand to demand.
Desired Candidate Profile:
- 5-7 years of experience in the digital marketing space
- Hands on experience in SEO, SEM, CRO, ORM
- Experience in managing and leading a team
- Strong analytical, numerical and statistical capabilities
- Experience in evaluating and operationalizing SEO strategies
- Experience in running social media activities and campaigns
- Experience in driving content strategy
If you meet the above requirements, please mail in your resume with the subject ‘Application for the post of Digital Marketing Manager (DM011702) ’ to [email protected]
Please note that while the management appreciates your interest and application for the job, it may not be possible to send in a personalized response to all applicants. Shortlisted applicants will receive an email or a telephonic communication within 4 weeks of your application.