The World Wide Web is getting cluttered with numerous brands and products. In this scenario, how will you get search engines to favour your Drupal website? Search engines are obsessed with quality content and so your “content” is ultimately going to decide how well your website gets ranked in search engine results. Drupal is the best and most efficient platform for you to easily create and manage your content.
SEO
Once your business has been launched with the necessary fanfare and you have built a fabulous and great-looking website for yourself, you will surely want the world, especially your potential customers, to notice your effort. But how do you get this to happen? This is where SEO or Search Engine Optimization steps in.
For all digital marketing teams and their leaders, the challenge of blending two of the most important disciplines i.e. SEO and Content Marketing is hugely critical and needs sustained efforts to lead to success. The perfect blend of content planning and it's promotion is the key to the triumph of a marketing campaign. While the debate of SEO v/s Content Marketing rages on, it needs to be reiterated here that it is a myth that both these disciplines can be pitted against each other as both can and need to work together for any marketing campaign to reach its pinnacle.
Explore the significance of HubSpot in SEO and digital marketing. Learn how HubSpot can empower your SEO strategies and drive online success. Get insights now!
We are all aware about the search engines like Google, Yahoo, Yantex, Bing, etc. will blacklist the sites (In case of websites), if duplicate content has been identified. While we are establishing the business to world, we may require to implement country specific domains and multilingual support in the websites. Nobody will take care of how the search engines consider all those pages.
Search engine optimization plays a crucial role in the success of a business. Search engine optimization or SEO refers to a set of rules that needs to be followed to optimize websites for search engines and to significantly improve search engine rankings. Moreover, it is also a wonderful way to enhance the quality of web sites by making them more user- friendly, and easier to navigate.
Has the marketing department in your organization given thought to the SEO strategy for 2015? If not, then get rid of your outdated SEO strategy and prepare a new one for the new year.
What webmasters can do for making their site visible to intended audience? Identifying effective ways for managing content using stories and pages on a Drupal site can really make your website stand out from others. Here are a few tips for Drupal webmasters who would like to make their website unique, valuable and reliable.
Quite often, people complain that their website is not bringing any positive results. This is mainly because your visitors are not satisfied with your website, especially with the content and design.People who visit your company’s website expect to find certain important details about your company. Customers will not be satisfied if they don’t find the information they are looking for.
Global Redirect is a functional module which ensures the correct redirection of users to the alias of a given drupal path, thus avoiding duplicated content from multiple URLs. This is very important for SEO because otherwise search engines will see the same content at the Drupal path as well as at its alias causing it to believe that the site is duplicating content at two different URLs
Google Analytics is a service offered by google which is mainly used to analyze the traffic of drupal/non drupal websites. This module gives statistical information such as
The criteria required to 'stop testing' is determined by many factors. When a test plan is created it is critical to define the exit criteria. Following are some of the decisions we take to explicitly stop testing during the testing phase.
When you make a fresh installation of Drupal 7, your URL will look like the following:
http://localhost/~user/drupal7/?q=userYour site should have cleaner URLs while going LIVE. This is important in the SEO aspect too. So let us see how to enable clean URLs in Drupal 7.
Here are the steps to follow:
Drupal provides an extensive collection of community contributed modules that are specifically designed to make your Drupal website more visible to Search Engines. Although high quality relevant content is what ultimately decides your Drupal sites ranking in Search Engines, these modules allow you to further increase your chances of getting better rankings. Having had considerable experience in doing SEO on our own site we have identified the Top 6 SEO modules for a Drupal website. Also checkout the Top 6 Drupal modules for Drupal 6. If you are looking to get professional help to help SEO optimize your Drupal site do contact us. We can provide assistance in Drupal SEO and a wide range of other Drupal Services.
Unlock the power of Drupal SEO with these 15 essential modules. Learn how to boost your website's visibility and drive more traffic today.
Most webmasters do not realize this, but a lot of the content on lot of websites can be accessed from multiple URLs. A simple example would be where www.example.com and example.com leads to the same page. This is a fatal mistake in Search Engine Optimization and search engines penalize you for duplicate content. The correct configuration would be where the above two urls will lead you to the same page but example.com will redirect you to www.example.com with a 301 (Moved permanently) status which will not result in search engines penalizing the page. It is very easy to configure 301 redirects using Apache .htaccess file and the process is the same for a Drupal installation also.